WhatsApp Broadcasts
The Highest-ROI Digital Marketing Tool
Within the iSlash AI ecosystem, WhatsApp Broadcast serves as a critical link that connects CRM data, audience segmentation, automation, and AI capabilities.
It enables businesses to: send targeted messages, deliver personalised content, automate customer journeys, track performance, convert conversations into revenue; All from one unified platform.
Set Up WhatsApp Automation
By combining automation, AI agents, and social CRM, iSlash AI gives you everything you need to build a high-performing WhatsApp ecosystem from the moment a lead enters your funnel.
1. Prepare a WhatsApp-ready number or WhatsApp Business Account
Choose a dedicated phone number that will be used exclusively for WhatsApp Business API. This number must not be linked to any existing WhatsApp or WhatsApp Business App account.
2. Complete WhatsApp API Integration or WhatsApp Coexistence Setup
Connect your WhatsApp-ready number to iSlash AI and complete the verification process. This ensures your number is fully authenticated, securely connected, and ready for advanced automation.
3. Set Up Your Team Message Inbox, Ensure Access.
Invite your team members to iSlash AI Platform. Assign roles, download iSlash AI Mobile App, set up message notifications, and create an organised workflow for customer replies and follow-ups.
4. Design Your Lead Nurturing Automation Flows & AI Agents
Build automated flows that welcome new leads, qualify prospects, answer FAQs, or book appointments. You can also configure AI Agents to handle customer inquiries in real time with natural, intelligent responses.
5. Set Up Social CRM & Customer Segmentations
Organise your audience using labels, tags, and behaviour-based segments. Categorise customers by actions, interests, funnel stages, or purchase history; run more personalised, high-converting campaigns.
6. Create and Manage WhatsApp Message Templates
Message Templates are required for outbound marketing and notifications. Submit your templates within iSlash AI, get them approved by Meta, and use them in broadcasts, automations, and follow-up messages.
7. Set Up WhatsApp Broadcast
Use iSlash AI’s WhatsApp Broadcast to send announcements, promotions, reminders, or drip campaigns to targeted customer segments.
You’ll be able to track delivery, engagement, and replies directly in your inbox for faster follow-up.
8. Leverage WhatsApp Flows
Design interactive, multi-step WhatsApp Flows for product enquiries, service bookings, customer onboarding, surveys, or lead capture. Flows help you automate structured interactions and reduce repetitive manual tasks.
9. Connect and Optimise Click-to-WhatsApp Ads (CTWA)
Drive high-quality traffic into your WhatsApp inbox by connecting your Facebook and Instagram Click-to-WhatsApp Ads to iSlash AI. Leads from CTWA enter directly into your CRM, automations, and AI agents, ensuring instant engagement, proper tracking, and higher conversion rates.
10. Enable Meta Conversions API (CAPI) for Accurate Tracking
Integrate CAPI with iSlash AI to send server-side conversion events directly to Meta, resulting in improved tracking accuracy and optimised ad performance. Your CTWA campaigns are attributed correctly, even when Facebook pixel and browser tracking are limited.
Building A WhatsApp Growth Engine
A properly integrated and automated WhatsApp system creates seamless, end-to-end customer journey.
